In a significant move aimed at revolutionizing Egypt’s agriculture sector, Cairo-based entrepreneurship think tank Entlaq has announced a strategic alliance with Ninjacart, India’s leading agri-startup renowned for its innovative use of technology and data to streamline the agriculture ecosystem. The collaboration between Entlaq and Ninjacart is poised to identify and support promising Farm-to-Fork Agri startups in Egypt, empowering them with Ninjacart’s state-of-the-art tech platform, supply chain management solutions, and specialized advisory services.
The strategic partnership between Entlaq and Ninjacart underscores a shared commitment to drive efficiency, sustainability, and growth across Egypt’s agriculture value chain. Key focus areas of the alliance include enhancing supply chain management through advanced technology, facilitating direct market access for farmers, implementing data-driven agricultural practices, ensuring quality assurance and certification, promoting financial inclusion, expanding marketplaces, and reducing wastage throughout the agricultural ecosystem.
Ninjacart’s expansion into Egypt as part of its global initiative, NinjaVentures, signals the company’s dedication to identifying and nurturing startups that align with its ethos of innovation and efficiency. Through NinjaVentures, Ninjacart aims to catalyze non-linear growth in the Egyptian Agri sector, leveraging its technological expertise and market insights to drive positive change and foster a culture of innovation within the agritech landscape.
Kartheeswaran K K, Co-Founder & CEO of Ninjacart, expressed his enthusiasm for the partnership, highlighting Ninjacart’s commitment to global agricultural transformation. He emphasized the company’s readiness to leverage its technological prowess to empower Egyptian startups, driving innovation and sustainable growth in the agriculture sector.
Omar Rezk, Co-founder and Managing Director of Strategy and Consulting at Entlaq, echoed similar sentiments, emphasizing the transformative potential of technology in reshaping Egypt’s agritech ecosystem. He underscored the vast opportunities presented by Egypt’s agriculture sector, stressing Entlaq’s vision to position the country as a regional innovation hub. The collaboration with Ninjacart, according to Rezk, represents a significant step towards achieving this vision, promising a future characterized by technological innovation, operational efficiency, and sustainable growth in line with Egypt’s 2030 Vision.
The alliance between Entlaq and Ninjacart not only signifies a strategic partnership but also represents a shared commitment to drive positive change and innovation in Egypt’s agriculture landscape. By leveraging technology, expertise, and collaboration, the two entities aim to empower startups, foster economic growth, and contribute to the advancement of Egypt’s agritech ecosystem. As the partnership unfolds, it holds the promise of unlocking new opportunities, overcoming challenges, and charting a path towards a more sustainable and prosperous future for Egyptian agriculture.