Amsterdam-based fintech startup Duna has raised €30 million in Series A funding to accelerate the expansion of its AI-powered business identity and onboarding platform. The company aims to modernize how enterprises verify, onboard, and monitor other businesses in an increasingly regulated digital economy.
A New Layer for Business Identity
Businesses rely on accurate identity verification to open accounts, process payments, manage risk, and comply with regulations. Yet many organizations still depend on fragmented data sources, manual document checks, and outdated compliance workflows. These processes slow down growth and increase operational risk.
Duna builds infrastructure that allows companies to verify business customers with speed, transparency, and regulatory alignment. Instead of forcing compliance teams to chase paperwork across jurisdictions, Duna centralizes identity data into a unified, AI-powered system.
The company focuses on “business identity” rather than individual identity. While many fintech tools serve consumer onboarding, Duna concentrates on verifying companies, beneficial owners, directors, and complex ownership structures. This niche requires deeper data connections and stronger compliance logic.
Why Business Verification Needs Reinvention
Financial institutions, payment providers, marketplaces, and B2B platforms must comply with Know Your Business (KYB) and anti-money laundering (AML) rules. These regulations continue to evolve across Europe and other global markets. Companies must identify ownership structures, screen sanctions lists, and assess risk profiles before forming partnerships.
Traditional KYB systems create friction. Teams must manually gather documents such as incorporation certificates, shareholder registers, and director IDs. Data often arrives in inconsistent formats. Analysts spend hours reviewing and cross-checking information.
Duna addresses this inefficiency by integrating multiple authoritative data sources and applying artificial intelligence to interpret, validate, and structure business data in real time. Its platform automates identity verification, ownership mapping, risk scoring, and ongoing monitoring.
This approach allows compliance teams to shift from manual processing toward strategic risk management.
€30 Million to Fuel Expansion
The €30 million Series A round gives Duna significant capital to expand its technology and geographic reach. The company plans to strengthen product development, enhance data integrations, and grow its team across engineering, compliance, and sales.
With this funding, Duna aims to scale across Europe and position itself as a foundational layer for digital business identity. European regulation continues to evolve through initiatives such as enhanced AML directives and digital identity frameworks. Companies require infrastructure that adapts quickly to these regulatory changes.
Duna intends to meet that demand by building flexible compliance architecture rather than rigid rule-based systems.
AI at the Core
Duna integrates machine learning models that interpret structured and unstructured data. The platform analyzes corporate registries, shareholder networks, public records, and risk databases. It then assembles a comprehensive and traceable business identity profile.
The system maps beneficial ownership structures automatically. This feature proves especially valuable in cross-border scenarios where layered corporate entities obscure ownership.
Instead of presenting compliance officers with raw data, Duna delivers actionable insights. The platform flags discrepancies, highlights risk indicators, and maintains an audit trail. This design improves decision speed without sacrificing regulatory rigor.
Duna also supports ongoing monitoring. Businesses often change directors, ownership structures, or risk classifications over time. The platform continuously tracks updates and alerts customers to relevant changes.
Designed for Regulated Industries
Duna targets regulated sectors that face high compliance burdens. Fintech platforms, neobanks, embedded finance providers, payment processors, and digital marketplaces represent key customer segments.
These companies must onboard thousands of business customers quickly to maintain competitive growth. Manual review processes can create bottlenecks and drive up costs.
Duna enables faster onboarding without compromising compliance standards. Companies can integrate the platform through APIs, embed verification flows directly into their user journeys, and configure risk parameters according to their regulatory obligations.
This flexibility allows clients to tailor onboarding experiences while maintaining audit readiness.
Europe as a Strategic Launchpad
Duna operates from Amsterdam, a city that has emerged as a strong fintech and regulatory innovation hub. The Netherlands provides access to European markets and a supportive ecosystem for compliance-focused technology.
European regulation often sets global benchmarks. By building within the European regulatory environment, Duna positions itself to serve clients that operate across multiple jurisdictions.
The company plans to expand coverage beyond Europe in the future. Global commerce continues to grow, and cross-border B2B transactions require reliable identity verification infrastructure.
Competing in a Crowded Fintech Landscape
The identity verification market includes numerous consumer-focused providers. However, business identity verification remains more complex and underserved.
Duna differentiates itself through its exclusive focus on business verification and compliance automation. The platform does not simply collect documents; it constructs a structured and continuously updated business identity profile.
This positioning appeals to companies that prioritize scalability and regulatory resilience.
The funding round signals investor confidence in the demand for business-focused compliance infrastructure. As regulators intensify scrutiny on financial crime and cross-border flows, enterprises require better tools to manage risk.
Building Trust Infrastructure
Trust underpins every financial transaction. When companies transact with unknown partners, they rely on accurate identity information. Gaps in verification can expose businesses to fraud, sanctions violations, and reputational damage.
Duna aims to serve as digital trust infrastructure for the B2B economy. By automating verification and maintaining structured records, the company helps organizations build trustworthy networks of partners.
This mission aligns with broader trends toward digital transformation. Enterprises increasingly replace paper-based workflows with automated systems. Compliance teams expect software that integrates seamlessly into their operations.
Looking Ahead
With fresh capital and growing demand, Duna enters its next phase of growth. The company will expand its engineering capabilities, deepen registry integrations, and refine AI models.
Regulation will continue to evolve. Financial crime tactics will grow more sophisticated. Cross-border commerce will expand. Businesses will need tools that combine speed, intelligence, and compliance alignment.
Duna positions itself at this intersection.
The €30 million Series A round marks more than a funding milestone. It reflects a shift in how enterprises approach business identity verification. Instead of treating compliance as a cost center, companies now view it as infrastructure that enables secure growth.
Duna intends to lead that transformation by delivering AI-powered business identity solutions that support both innovation and regulatory integrity.
As digital ecosystems expand, trust will determine which platforms thrive. Duna aims to power that trust layer for the next generation of B2B finance and commerce.
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